Role and Responsibilities:
1. Plan content marketing campaigns on social media
2. Design and implement social media strategy to align with business goals
3. Create budgets for paid social media campaigns on Facebook, LinkedIn, Twitter, Instagram, YouTube etc.
4. Engage in conversations and build relevant community with influencers and bloggers for outreach programs as and when required.
5. Create and maintain a social media editorial calendar and posting schedule
6. Oversee social media accounts design (e.g. Facebook timeline cover, profile pictures and blog layout).
7. Ensuring content is consistent in terms of a brand's style, quality and tone of voice, and optimized for good user experience.
8. Consistently brainstorming and collaborating with internal team and clients for new and creative ideas.
9. Follow industry-related news and popular content platforms such as YouTube, Buzzfeed, LinkedIn etc. for idea generation.
10. Planning and execution of social media paid campaigns
11. Conceptualize, plan and execute all social media content on all active channels, including a well-articulated approach for increasing follower engagement, revenue, traffic, and customer acquisition
12. Serve as the social media expert within the company, maintaining a cutting-edge understanding of best practices, features, strategies, and tactics
13. Work closely with company leaders to help develop their social media presence, both visually and verbally
14. Be the voice of customers by listening and sharing takeaways with relevant teams
15. Identify and specify product features required to support social marketing
16. Provide proactive and reactive support for the team, including supporting company announcements and during crisis communication events on social media. This includes advising on and planning advance strategies, investigation and response to real-time crises, and using socialintelligence tools to provide insights, and draft responses.
Mobility needs you
Minimum 4 year relevant experience.
Has handled multiple Social Media Platforms
Graduate / Post Graduate in Marketing
Social Plugin